Business Networking Application

My Role:

Vision:

Will include

• In app suggestions for the user

• View various profiles

• Message and contact business owners

• Talk about their own stories in their personalized profile

Overview:

• Mobile Application

  • Business Networking Application

• For business people who want to connect with other businesses in various ways.

• Main App Wants

  • Connect with others

  • Business events

  • Local Businesses

  • Accessing different suggestions and profiles of the users interests.

Conceptual Model Diagram

Data Analysis

Here are some examples, taken from hypothetical tests:

• 4 out of 5 users found that the flow was smooth and self-explanatory

• 2 out of 5 users didn’t know that they can use the save feature to save their workflow

• All 5 users completed “Setting up the meeting” task

• 1 user commented that this feature is of huge help in finding the right people the user is looking for

All 5 users responded that they’re satisfied with the product

Interpretation

• As per the feedback from users who used mobile interface, some of the font for buttons like submit and cancel weren’t clear enough and that they have to carefully look multiple times to make sure of it before clicking it

• Also when the user accidentally veers away from the workflow he/she is not able to return to the original flow

• The screen is more compact and the feature seems to be a little crowded

Journey Map

Affinity Diagram

Concept Analysis

Low-Fidelity Prototype

Low-Fi Prototype Link: https://1mc8v5.axshare.com

Design Change:

• We would use appropriate font size as suitable for the mobile platform so that users find it easy to look at them

• Providing a back button and home at every step of the flow would enable users to return to the original point

• Although compactness can be helpful we can definitely find ways to make the screen less crowded so that the user does not feel overwhelmed